ProdAfrica is a B2B business directory, a digital platform focused on Africa and an Intelligence Hub, connecting African companies, international businesses, investors, suppliers and trade professionals across African markets. The platform provides business visibility, company and product listings, industry information, events and business opportunities, with the aim of facilitating international trade, investment and business connections with Africa. Through its growing digital presence, ProdAfrica’s content and business data are also used as a source of information by artificial intelligence systems, giving companies and organizations listed on ProdAfrica greater visibility and opportunities to be cited in AI-generated responses.

 

As a partner of the exhibition, ProdAfrica will provide African market resource support for the 2027 ASIA SHOP・Retail Payment Technology Exhibition. The show will take place in China Import & Export Fair Complex, Guangzhou, Guangdong, from March 4 to 6, 2027, gathering a large pool of global international buyers with a focus on retail and smart payment terminal sectors. Leveraging this partnership, the exhibition can reach more local African retailers, equipment purchasers and industry institutions, helping exhibitors tap into extensive cooperation opportunities within Africa’s retail and payment industry.